Welcome to Mobility Insights

On January 9th, 2007 Blackberry was riding high, the economy had not yet fallen off a cliff, the Junior Senator from Illinois was contemplating a historic run for the Presidency, and Steve Jobs promised us a revolutionary new product that would change everything.

I think we can safely say his promise has been fulfilled.

If the later part of the 20th Century was the information age, then the early decades of the 21st Century represent the age of Connected Mobility.  In just a few short years we’ve gone from cell phones and text messages to devices that manage virtually every detail of our personal and professional lives while allowing us to stay connected to the world around us.  We wake up in the morning to music playing on our phone and go to bed after a night out at a restaurant or club we reserved from our phone.  Who we know, the music we listen to, where we get our news, the entertainment we watch, dozens of simultaneous text conversations, and the tools of everyday existence are all conveniently available on the same device.  And oh yeah, we make an occasional call or two.

It’s taken awhile for some businesses to catch up (and many are still finding their way), but Connected Mobility is a reality that isn’t going away and corporations must adapt or risk falling behind.  So welcome to Mobility Insights.

The purpose of this blog is to give business and IT leaders the critical insights needed to survive in a world driven by Connected Mobility.   Whether you’re dealing with broad mobile strategies, fine-tuning the performance of a mobile app, or just trying to build an app that somebody will actually use, we have the insights to guide you.   And if you want to learn more about how we use these insights in our own business, visit us at our web site – http://www.egeni.com

-Mike
@mobilebizguru

Next Up: 5 Critical Insights Driving a Winning Mobile Strategy.

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